Why Your Borrowers Should Care About Mortgage Pre-Approval

Loan Pipeline Management
Loan Pipeline Management

Why Your Borrowers Should Care About Mortgage Pre-Approval

The process of home buying is different for each person and there are some great tips to share with your clients. Educating your borrowers on the benefits of mortgage pre-approval will help you both as you move forward.

Mortgage pre-approval is your borrowers first step to successfully borrowing money for their dream home. But the details can be overwhelming. What’s the difference between prequalification and pre-approval? Why does pre-approval matter? When should your customer get pre-approved for a mortgage?

So, how can you help your customers understand this process fully? As a trusted loan officer, borrower education is key. Getting a mortgage and home buying can be confusing. So, make it your priority to encourage education and provide customers with needed information. A little goes a long way!

Free, Shareable Resources For Pre-Approval Questions

The Mortgage Update is a free, shareable resource that you can send to customers who want to know more about the pre-approval process. This link is also shareable via email or on social media: info.ijungo.com/acton/media/12540/the-mortgage-update-pre-approval

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Bottom Line

Giving your borrowers helpful tips and tricks is necessary to becoming a successful loan officer. Sharing this article will educate your borrowers. This saves you time and builds trust. 

With so many guidelines and definitions, the homebuying process can be stressful. Educating your customers and working alongside them to reach their goals will allow for success for you as well!

Todd Duncan podcast